Google reviews, along with Facebook and other online platforms, provide an opportunity for consumers to share their thoughts on your product or services. And, whether you like it or not, they will share the good, the bad and the ugly.
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Just like with humans and animals, the personality of your website will determine what people think of you, how they react to you and whether they like you or not.
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There’s a lot of digital marketing terminology floating around. We’ve created a quick reference guide to a lot of common terms but sometimes, we find it worthwhile delving a little deeper. So what is a slug in digital marketing terms?
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With more and more people accessing the internet on a mobile device, your website must be mobile optimised. It used to be an option; now it’s a priority.
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Have you ever noticed these letters, “http” or “https” at the beginning of a website URL (the address bar in your website name) and wondered why there are two different options? If you haven’t noticed them before or you don’t know why they’re different, it’s to do with security and effects your SEO.
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A content calendar is actually quite a simple concept but many businesses either don’t know what it is, think it’s too complex for them or don’t think they need it. Trust us, you should have one; even if it’s very basic.
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